01 · The wake-up Free tool · 2 minutes

What are your talent decisions costing you?

Human capital is your largest cost line. It's also the one almost no one steers by numbers. In two minutes, get a defensible annual figure on what your talent decisions are really costing you.

46%
of new hires fail within 18 months
6-9
months of salary lost per bad hire
80%
of training is never applied on the job
Executive committee of a Moroccan company in a working session Leadership · Morocco
02 · The recognition

You feel it.
You're not measuring it.

Turnover chipping away. Hires that drag on. Training budgets that leave without anyone knowing what comes back. You're not in the dark on the symptoms. You're in the dark on the numbers.

Most Moroccan executives still make human capital calls on instinct, while they steer margin, cash, and inventory to the decimal. That gap is exactly what creates the blind spot. And that's exactly what we're going to shine a light on.

03 · The shift

Three blind spots silently draining your P&L.

Three numbers documented by the leading research firms. Three line items you already pay. Except no one bills them to you line by line.

01 · Turnover
6-9 months
A bad hire costs 6 to 9 months of gross salary.

Plus the impact on the team, delayed projects, time lost starting over. And the opportunity cost of the uncovered role during the transition.

Source · SHRM Human Capital Benchmarking 2022
02 · Bad hire
46%
Nearly one in two hires fails within 18 months.

The cause is neither technical nor academic. It's a behavioral mismatch that neither the CV nor the interview catches.

Source · Leadership IQ Hiring Study
03 · Wasted training
80%
80% of training is never applied.

The problem isn't the content. It's that training isn't aligned with the learner's profile, timing, and environment. Budget that evaporates.

Source · McKinsey Learning Effectiveness
04 · The answer

Three levers. One same number going down.

Where instinct gives you 50-50, measurement gives you 80-20. The difference between deciding on what you see and deciding on what you know.

Lever 01 · Assessment

Scientific behavioral analysis

-66%errors

A validated psychometric assessment that measures personality and motivations in fifteen minutes. You stop guessing. You know.

5M+ assessments · APA & ITC certified
Lever 02 · AI sourcing

Objective hiring, bias neutralized

-80%time-to-hire

Automated screening, objective scoring, shared decisions between HR and managers. Seven days instead of thirty-five. Your hires stay.

Hiring time measured across our 2024-2025 engagements
Lever 03 · Anchoring

Training with measurable impact

×4retention

Interactive video, story-based microlearning, spaced memory anchoring. 85% completion vs. 20% for a traditional LMS.

85% completion · ×7 retention at 30 days
05 · The workshop

Four numbers. Your hidden cost.

Fill in what you know about your company. We cross-reference your figures with SHRM, Leadership IQ and McKinsey ratios to produce a defensible annual estimate.

Total headcount
All profiles combined
Morocco average · 12 to 18% by sector
New positions + replacements
Instant calculation · no data stored
Your estimated annual hidden cost
···
Breakdown by line item
Turnover
···
Bad hires
···
Ineffective training
···
Before / after

The impact of an Impactium approach

Today
Turnover
···
Bad hires
···
Wasted training
···
Total cost
···
With Impactium
Turnover reduced
···
Secured hiring
···
Applied training
···
New cost
···
Potential annual savings
···

These numbers are based on your data.

The logical next step: an in-depth diagnostic with our partners to identify priority levers and build a 90-day action plan. Free. No commitment.

Get my 90-day roadmap
06 · The chorus

What those who've already run the numbers say.

We thought we had a hiring problem. In reality, we had a knowledge-of-our-talent problem. When we started measuring what our talent decisions actually cost, the numbers opened our eyes. We made different calls starting the next quarter.
CHRO · industrial sector · Casablanca · 600 employees
Executives who used the tool
500+

Family-owned SMEs, international subsidiaries, industrial groups. Morocco and French-speaking Africa since 2024.

Median observed gap
41%

Gap between the cost executives estimate on instinct and the actual cost calculated. Almost always underestimated.

SHRM McKinsey Leadership IQ Gallup Gartner CGEM
07 · The conversation

You have the number.
Now make it go down.

In one line, tell us what's blocking you. One of Impactium's partners replies personally within 48 hours. No bots, no commercial follow-up without your green light.

No commercial data without your green light.
48 hours max, by a partner.

Sources · SHRM Human Capital Benchmarking 2022 · Leadership IQ Hiring Study 2023 · McKinsey Learning Effectiveness 2022 · Gallup State of the Global Workplace MENA 2023 · Impactium engagement data 2024-2025

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